Page 290 - Bord Bia - Irish Foodservice Directory 2024

All product listings and terms are managed by Head Office and day to day
ordering is handled by buyers at each of the 22 depots nationwide.
Orders are placed with suppliers via EDI and delivery slots are agreed with
suppliers and each depot locally.

Geographical spread

Multi temperature depots are located in Dublin, Cork and Galway with
additional cross-docks depots in Dundalk, Letterkenny, Wexford, Killarney,
Ennis, Limerick & Mullingar and these are supported by12 Value Centre Cash
‘n Carry outlets located nationwide.

Total foodservice warehousing exceeds 2,000,000 square feet.

A next day delivery service is provided for six days a week across all the
counties in the ROI.

Fleet size

The dedicated foodservice fleet consists of 60 multi temperature vehicles,
with unlimited access to further fleets based on demand.

Marketing support and services provided

BWG Foodservice is committed to bringing their customers extra value
with a full range of special offers throughout the year. Every six weeks,
BWG Foodservice releases a new promotional brochure featuring
innovative product offerings and the latest food trends. These special offers
are promoted on the company’s website www.bwgfoodservice.ie and social
media channels @BWGFoodservice.

New products launches are supported by promotional activity (e.g. price
promotions) and the telesales team draws customers’ attention to new
products, as do the company’s sales representatives.

Sales support is provided by the company’s business development team
which consists of 18 sales representatives. The company welcomes
presentations to their sales team from suppliers.

The company operates a state-of-the art demo commercial kitchen and
invites customers to visit and try products before they buy them. This
innovation hub is located at the BWG Academy in North Road, Dublin.

290