Page 351 - Bord Bia - Irish Foodservice Directory 2024
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Millbrook does accept returns from customers, but doesn’t charge
suppliers for this.
Geographical spread
Although Millbrook’s distribution covers the 32 counties, the main
distribution network is Meath, Dublin county, Cavan, Monaghan, Louth,
Kildare, Westmeath, Offaly and Northern Ireland.
Fleet size
14 vehicles with mixture of temperatures.
Several of the vehicles carry both frozen and fresh produce.
Marketing support and services provided
Millbrook has an online catalogue.
New products are launched on a monthly basis and are promoted via the
telesales team, sales reps and flyers.
There are currently four field sales personnel and five telesales personnel.
There is the opportunity for product tastings for the telesales team and
sales reps. Presentations can be made to the sales reps.
Advice to new suppliers
Call the Head of Procurement to arrange a one-to-one meeting and bring
product samples to the meeting.
Samples also go out to the customer base for their feedback.
Other information
Millbrook signs contracts with some suppliers.
Millbrook joined the Stonehouse Group in April 2019.
The Company has seen an increase in demand for ambient products over
the last two years.
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