Page 337 - Bord Bia - Irish Foodservice Directory 2024

Purchasing policy

The purchasing policy is shaped by several factors, including the insights
of the commercial director, the company’s commitment to supporting Irish
producers, the business strategy of the Keelings family and demand of end
customers.

Supplier requirement and ordering procedure

Bord Bia Quality Assurance approval is mandatory for all Irish growers.

All suppliers have third party accreditation.
Orders are placed centrally by the replenishment team and the purchasing
manager places the order for Keelings Select via phone, email or EDI with
suppliers.

Suppliers are given agreed lead times and delivery slots. Supplier delivery
packs are provided to suppliers to help them understand how Keelings
Select operates and to ensure more efficient and faster deliveries.
Backhauling is dependent on location and the cost is negotiable.

Geographical spread

Day 1 for Day 2. Dublin, Athlone, Kilkenny, Louth, Wicklow, Meath, Longford,
Monaghan, Waterford, Wexford, Tipperary and Cork.

Fleet size
Over 50 Chilled Delivery vehicles at your service.

Marketing support and services provided

Keelings Select Account Managers can support with any produce
knowledge needs. Keelings Select uses a newsletter to alert customers
to new products via social media, customer care and upon delivery on a
monthly basis.

Suppliers are expected to participate in the promotion of their products
through tastings, promotional stock and site visits to help educate Keelings
Select staff and customers. All communication with customers goes
through the Keelings Select sales team.

337