Page 66 - Bord Bia - Irish Foodservice Directory 2024

Eddie Rockets on wheels - Shake shop: inspired by Eddie Rockets Shake
shop. Shake shop on wheels is a branded mobile milkshake unit. The shake
shop takes chocolate bars, candy, biscuits and fruits and blends them with
ice cream made especially for Eddie Rockets.

The majority of Eddie Rockets Diners are full-service Restaurants and there
are also 7 Rockets fast casual outlets, along with the Shake Shop which is
located in Dundrum Shopping Centre. The company has five ‘on-wheels’
City Diners and one ‘on-wheels’ Shake Shop.

The main activity of Eddie Rocket’s is to provide the perfect hand-pressed
hamburger, American fries and hand-dipped milkshakes in an American
diner themed restaurant.

Relevant purchasing contact

Purchasing Director: Dympna Griffin
Phone: 01 450 7247 / 01 679 7340
Email: dympna@fcd.ie

Product mix

The food offering is all fresh – never frozen (except for ice-cream). The
company operates in multiple day parts offering breakfast, lunch, dinner
and snack fast/casual options throughout the day and evening.
All produce is delivered daily and the origin is displayed on the menus.

All food is cooked to order in an open display cook line (kitchen) and serving
is via table service.

Opportunities for Irish food and drink suppliers

Key areas for growth for Eddie Rocket’s include the expansion of the Eddie
Rockets Diner brand in both the Republic of Ireland, Northern Ireland and
beyond. The company is expanding in international markets with new
concepts such as Rockets. The company suggests that potential suppliers
visit the Eddie Rocket’s website www.eddierockets.ie where they will find
the current menus for the Diner. The company encourages suppliers to
come up with innovative ideas for the menus across all brands in the group.
The company is constantly looking to innovate and is open to any new
ideas from Irish suppliers.

Eddie Rocket’s developed a new menu in 2022 introducing additional plant-
based options, new deluxe hamburgers, chicken and salads, and added back
retro favourites. Little Eddies and Junior Rockets menus were updated,
and a new Drinks Dessert menu was also introduced. Eddie Rocket’s has a
strong preference to source Irish products across the board.
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